This is the blog of a modern day Cartographer thrown into the business world. Over the course of my journeyman's career I have wandered through positions in government, news agencies, consulting corporations and rogue start ups. The hard-earned working theory I have developed is simple. In life, communication is hard work. In business, effective communication is critical. Hence, this blog parallels the location Intelligence practices on www.GeoSteppes.com.
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Wednesday, June 28, 2006
Data transformation - The Power of Process
I appreciate software tools that empower the user. One that is becoming an increasing powerful tool for transforming data is Alteryx, a spatial ETL tool from SRC.
The grand idea is if you can design a data process in a "Visio-like" fashion, why not make it a stand alone working program as well. By the time you diagram the working data process required for your business process, you've already constructed a viable program as the working solution.
For "dumb marketing guy" (patent pending) this is phenomenal stuff.
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